This is my entry into The 2010 Big Ad Gig. It’s only open to Americans so when I don’t win I’ll convince myself that I would have won if only I was American.
The task was simple, use one of the five existing 5-second clips provided and create the rest. I instead used two of the clips and created nothing.
Life is not linear, practical or predictable. If everything we did as human beings had rational purpose, we would need do little more than wake up in the morning, locate food and water and then go back to sleep. Such is the life of a newborn baby. The thing is, after a few days, a baby will begin to expand its horizons ever so slightly. Its eyes will begin to focus on its mothers chin, he or she will see dust as it falls from nowhere on the ceiling to somewhere on the floor. Days will soon become weeks and the evolution will continue. Eventually the baby will reach the age of you or I, where it will be greeted with a choice, does it just locate food and water before going back to sleep or does it choose to do something more?
Sitting at the table and you look so alone.
Lost amongst the joy as the room goes on.
We see through your gaze, see through your quiet.
Love hasn’t passed you but you can no longer find it.
A lifetime of service, life’s journey shared.
Where’s your role now? With whom do you share?
Be sad not, grand lady, we all still love you.
As you sit smiling through sad eyes,
Leaving a void in the room.
A trip to a reenactment festival in the Blue Mountains. Fun? No, not really. Interesting? No, not really. Weird? Yep.
A 3 week trip to Aix en Provence, Varenna (Lago di Como), Florence, Rome and Paris.
I was just reading a Fast Company article about Facebook and the creator of one of it’s most popular apps – Farmville. And I started to wonder… actually, before I start to explain my wondering, I must admit that I’ve never used Farmville and I’ve stopped it from appearing in my News Feed because it annoys me. Anyway, I started to wonder, what if this became a little more real life based? What if Farmville actually charged your credit card to buy crops, food, animals, water, etc. – keep it cheap – and this money was then given to people of third world countries who can’t afford it, so that they can build their own farms? Isn’t this a step technology and games should be taking? To live in the real world with the digital world acting as a facilitator?
I think it would make me change the way I look at people who use it and who knows, maybe I’d even start to use it myself.
There is much pressure to make the first post good – it’s daunting like an empty page. So I’ve decided to do what I usually do when I’m starting a new campaign. I’m going to make a mark on that clean white page, without too much thought for where it will go, what it will be. And from then on, I’m going to put a little more thought into it.
I hope you’ve enjoyed my first post.
